IDEAL AUDIENCE: If you are a legal marketing professional who works one-on-one with lawyers, this program will help you take your game to the next level
OUR APPROACH: This diagram depicts the workshop format and the process legal marketers go through as they increase their Trusted Advisor status within their firms.
Here’s What You’ll Learn in this FREE, Two-Part Online Workshop Program:
- Know Your Strengths. It all starts with knowing your own personality and communication style. You’ll take a fun assessment that will show you your style and strengths.
- Know Your Attorneys. To be more effective, you need to “read” your attorneys’ personality and what motivates them. You’ll learn to do this quickly using our Attorney Personality Profile Form and our Lawyer Personality Quick Reference Guide.
- Assess Lawyer Skills and Readiness. You can’t be effective unless you know where your lawyers are starting from. Using our Coaching Worksheet, you will assess each lawyer’s starting point, strengths and areas to focus.
- Personalize Your Approach. Once you know each attorney’s personality, what motivates them and their level of readiness, you can then personalize your approach for the attorneys you work with. Our Coaching Worksheet will help you do this.
- Coach for Success. Your day-to-day success hinges on how well you help your lawyers take action, overcome obstacles, land clients and grow their books of business. You’ll learn six great Coaching Skills from our proven business development process to make this happen.
Improve Your Credibility With Your Lawyers.
Becoming a true Trusted Advisor does not happen overnight, but this program will definitely accelerate your progress and give you an effective framework to follow.
Reserve My Spot Now!
We are looking forward to you joining us!
